Modern Gangnam
A day · 6 stops
South of the river is Seoul at its glossiest — designer streets, entertainment-agency glamour, polished restaurants and a giant mall topped by Asia's most photographed library. This loop keeps to Sinsa, Apgujeong and Samseong, an easy hop apart on the Sinbundang line.
- 1
Play · Sinsa
Garosu-gil
Start on Sinsa's ginkgo boulevard — boutiques up front, indie finds down the back lanes.
- 2
Play · Apgujeong
Apgujeong Rodeo
Drift into the luxury flagships and K-pop-agency glamour of Apgujeong Rodeo.
- 3
Restaurant · Apgujeong
Samwon Garden
Lunch on premium beef galbi at the garden-and-waterfall institution since 1976.
- 4
Culture · Samseong
Bongeunsa Temple
Cross to Samseong for a quiet hour at the 1,200-year-old temple by the COEX towers.
- 5
Landmark · Samseong
Starfield Library (COEX)
Dive into COEX Mall for the soaring open library and its 13-metre bookshelves.
- 6
Family · Samseong
COEX Aquarium
Finish underground at the aquarium's shark tunnel and quirky themed tanks.